WebJan 31, 2024 · The logo is being changed on the website, app and even Myntra’s packaging material. Myntra was founded back in 2007 and was subsequently taken over by Flipkart in 2014. It is one of the biggest online shopping destinations for clothes and accessories in India. Later, Myntra got merged with the lifestyle e-retailer Jabong to widen its base. WebFeb 2, 2024 · Mumbai: E-commerce platform Myntra was forced to change its logo after activists raged about its “obscene” logo alleging that it “depicts a woman’s vagina”. The logo will be changed across app, website and packaging material, the company said following …
The Myntra logo — Is that not just an ‘M’ - Times of India
WebFeb 1, 2024 · E-commerce platform Myntra has released a redesigned logo after a complaint was filed in Mumbai deeming it offensive to women. The complaint was lodged with the Mumbai Cyber Crime police by... WebFeb 4, 2024 · Logos are a crucial part of brand-building and a successful brand like Myntra must have spent crores in establishing its logo as a familiar symbol in the minds of its customers, but the company had to capitulate to avoid courting hate-fuelled backlash on … functional patterns gym locations
Why Myntra is changing its logo following a police complaint
WebJan 31, 2024 · E-commerce website Myntra has come under fire and is being forced to change its brand logo after a Mumbai-based activist lodged a police complaint alleging its logo being 'offensive' to women. The complainant identified as Naaz Patel, who is … WebJan 31, 2024 · While Myntra in their letter to police said they would "soon take necessary steps to revise the logo on the website and app", they noted they would be able to start using the new logo in their packaging and marketing material after exhausting their inventory of "physical pre-printed material with existing logo across India". Times View WebFeb 1, 2024 · The police followed it up by taking to officials at Myntra, who agreed that the logo would be changed within a month. We found that the logo was offensive in nature for women. functional pad pytorch